We saw a strong alignment with Sabrina as she authentically cares about health, wellness, and education. “My vision has always been to get our products into people’s hands in a meaningful way. Planetarie and HSM matched on the platform before striking a long-term deal for Wieser. The brand teamed up with Icon Source, a two-sided sports sponsorship marketplace, as a part of its 50 For 50 campaign to secure partnerships for women athletes. Planetarie is a woman-owned wellness company based in the Denver, CO area, focusing on CBDa. That is why Hochberg Sports Marketing (HSM) is excited to announce its facilitated partnership between Planetarie and professional marathon runner Sabrina Wieser. While those steps are important, it does not solve the issue of truly investing in women’s sports. And it is often discussed among fans and industry leaders. Professional marathon runner Sabrina Wieser announced her new partnership with wellness company Planetarie via Instagram on Tuesday, June 22 (photo via in women’s sports” is a phrase that is thrown around quite frequently these days.
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